Mobile-game publisher Tilting Point has launched Game Alliance, a $12 million user-acquisition (UA) fund for developers who want to stay independent. The fund came about in recognition of how user-acquisition advertising is a huge burden for mobile-game developers — who need to advertise their offerings to stand out in app stores with millions of titles. New York-based Tilting Point […]
Tilting Point launches $12 million user-acquisition fund for mobile-game devs
Venture Beat - 29 Nov 2016 16:01
Mobile-game publisher Tilting Point has launched Game Alliance, a $12 million user-acquisition (UA) fund for developers who want to stay independent. The fund came about in recognition of how user-acquisition advertising is a huge burden for mobile-game developers — who need to advertise their offerings to stand out in app stores with millions of titles. New York-based Tilting Point […]
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